Browsing by Author Surachai Traiwannakij, advisor

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Showing results 1 to 10 of 10
Issue DateTitleAuthor(s)
2023The Factors Impacting Customer Loyalty in Cosmetic Products in ChinaSurachai Traiwannakij, advisor; Yao, Yirui
2023The Factors Influencing Chinese Consumer Purchase Intention Through Webcast TransactionSurachai Traiwannakij, advisor; Li, Jianing
2024The Factors Influencing the Effectiveness of the Integration of Ideological and Political Management in Basic Computer Courses of Medical StudentsSurachai Traiwannakij, advisor; Caida DUAN
2023The Impact of New Media Marketing, Information Credibility, and Customer Satisfaction on Brand Loyalty in the Publishing IndustrySurachai Traiwannakij, advisor; Yuan, Wenke
2024The Influence of Corporate Social Responsibility, Workplace Spirituality, and Positive Emotion on the Peripheral Performance of EmployeesSurachai Traiwannakij, advisor; Wei LI
2024The Influence of Leadership Behavior Assessments and Servant-Oriented Leadership on Employee EngagementSurachai Traiwannakij, advisor; Siyu CHENG
2023The Influence of Marketing Mix 7Ps, Health Consciousness and Social Media on Consumer Purchase Intention at Heytea Physical StoresSurachai Traiwannakij, advisor; Li, Wenwen
2024The Influencing Factors of University Management’s Big Data Technology AdoptionSurachai Traiwannakij, advisor; ChunMei SHAO
2024Key Factors Influencing Leadership Effectiveness in Diverse Workplaces in Fuzhou City, Fujian Province, ChinaSurachai Traiwannakij, advisor; Chen, Yaosheng
2023Perceived Quality and Perceived Value Influence on Brand Loyalty Toward Luxury Hotel in Kunming, Yunnan, ChinaSurachai Traiwannakij, advisor; WANG, Zhishen